o2 Tracks customers will be able to get their hands on Lady Gaga’s new album ARTPOP six days before it goes on general sale.
O2 and Polydor records have announced an exclusive partnership with Lady Gaga which will allow fans to hear and enjoy the album from the 5th November. To celebrate the partnership Gaga will front a new TV ad which features her recently released track Do What U Want.
As part of O2’s Be More Dog campaign, 4G customers will receive exclusive access to a brand new 8-minute video interview with Gaga where she talks about the making of ARTPOP, the inspiration behind the songs and her love of dogs.
Lady Gaga said, “I’m so happy that O2 Tracks is bringing ARTPOP to everyone in the UK a week early. I hope that all of the UK Monsters love it as much as I do!”
Feast your eyes on the new advert below: