Rauw Alejandro has released his new single ‘Carita Linda', a hypnotic blend of neo-bomba with an urban beat.
The song comes with a music video directed by Martin Seipel and El Zorro. It was filmed in Puerto Rico and is a heartfelt love letter to the Island of Enchantment, highlighting the richness of its culture while paying tribute to its people. Neo-bomba rhythms, cultural expressions like the iconic Puerto Rican vejigantes, and Afro-Boricua traditions are at the core of this visual production, which also features scenes from Rauw's upbringing in the eastern part of the island specifically in the towns of Carolina, Loíza, and Canóvanas.
Alejandro premiered ‘Carita Linda' during the opening night of his ‘Cosa Nuestra World Tour‘. The song went viral and it's the first new material since Alejandro released his ‘Cosa Nuestra‘ studio album.
On his first tour accompanied by a live band, Alejandro delivered an electrifying performance that took his signature futuristic sound to another level featuring theatrical staging, high-energy choreography, powerful live instrumentation, and a meticulously crafted visual narrative. The music video premiered on MTV Live, MTVU, MTV Flow Latino, and on Paramount billboards in Times Square.
‘Carita Linda' is part of the setlist for the ‘Cosa Nuestra World Tour', a sold-out run of over 20 dates across some of the most iconic venues in North America. Produced by Live Nation, the tour showcases a high-impact show where Rauw performs his biggest hits alongside tracks from his new album, offering fans a one-of-a-kind experience.
In June, the tour heads to Europe with confirmed shows in cities including London, Berlin, Paris, Amsterdam, and Milan, concluding on 11th July in Barcelona, Spain.
