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Olly Murs releases interactive album teaser

The popstar releases an innovative video ahead of his new album release.

Olly Murs
Credit: RCA

Olly Murs has released an interactive video album teaser ahead of the release of his new album 24 HRS on Friday.

The video can be viewed by heading over to www.24hrs.video. Fans can see two timelines play out while Olly performs samples from the album.

In one timeline Olly and his girlfriend face the aftermath of a raucous house party. If fans click and hold while the video is playing, Olly and his girlfriend are getting ready to enjoy the house party and you can see the events of the night unfold.

24 HRS features the hit singles You Don’t Know Love and Grow Up. It’s the fifth studio album from Olly and the follow-up to his 2x platinum fourth album Never Been Better.

It was recently confirmed that Olly will be performing at the annual Capital FM Jingle Bell Ball alongside Calvin Harris, Louisa Johnson, Nathan Sykes, Clean Bandit, Craig David, Dua Lipa and Sigala.

Watch the video for Olly’s single Grow Up below:

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