Amsterdam Dance Event is branching out and launching ADE Beats, which will be a conference and showcase program for hip hip, bass and beats this October following Rotterdam Beats’ success.
Riggs Morales commented ‘I am very impressed with what I’ve seen here. Nowhere else in the world is there a conference like this.” Joe Muggs, editor-in-chief of Boiler Room, called Beats “the real eye-opener in the European festival calendar.”
ADE Beats is set to become a full part of ADE’s conference and festival program in 2016.
Richard Zijlma, general manger of Amsterdam Dance event said “Hip-hop, bass and beats are a crucial part of electronic music. We are looking forward to work together with the Beats team to give these genres an even stronger position within our program.”
Project manager Aldo Bruining calls ADE Beats a logical next step for the networking event. “We are looking back at five fruitful years in Rotterdam, with dedicated partners and fantastic relationships. It is great to now be able to continue developing this event in cooperation with such an experienced and successful partner as Amsterdam Dance Event.”
