‘The 1% Club', ITV's hit game show fronted by Lee Mack and produced by Magnum Media, will return for a brand new series early in 2026 on ITV and ITVX.
The show sees 100 contestants begin every show – but to make it to the end and win the top prize of up to £100,000, contestants must correctly answer a question only 1% of the country would get right. Contestants of all ages and backgrounds can take part, because, unlike most quizzes, no swotting up on general knowledge is required to do well. Logic and common sense are the key to success.
‘The 1% Club' is a global hit and the biggest original quiz show in more than a decade. It regularly exceeds 6 million viewers an episode, and since it launched three years ago, it has been streamed over 40 million times and reached 43 million viewers.
The success of ‘The 1% Club' has seen the show win a host of awards including: National TV Awards for Best Quiz Show, a Broadcast Award for Best Entertainment Award and a Rose d’Or for best entertainment show. Lee was also nominated for BAFTA for Best Entertainment Performance.
The series is commissioned for ITV by Head of Factual Entertainment, Sue Murphy.
‘The 1% Club' was created by Dean Nabarro and Andy Auerbach and is a Magnum Media production for ITV. We'll bring you the launch date as soon as it's confirmed!
