Sam Williams has released the music video for ‘Scarlet Lonesome', the title track from his latest project ‘Act I: Scarlet Lonesome‘.
The music video draws on the allure and longing of the song, with Williams going from a lovelorn onlooker to being wrapped up in a romance of his own. Williams’ vulnerable lyricism and delicate delivery set the stage as we witness the love story unfolding.
“I made ‘Scarlet Lonesome' during a time when I was enamoured with the relationship between love and fear. It’s what love sounded like to me: eclectic, fierce, and sensual, despite being born in chaos,” shared Williams on the making of the song. “The video showcases the anxieties that come with being in love, the urgency of the edit and cuts resembling the spiralling feelings of a relationship. It poses the question: Is this real?”
The music video follows Williams' first run of headline shows in Europe, which included a date in London.
Williams has teased the next part of his three act project will be arriving in 2025 so keep your eyes peeled for more music soon!
